Yuan WangSay hi

Airbnb · 2020

Airbnb PDPs Redesign

Redesigning Airbnb product detail pages to help guests evaluate stays with greater clarity, confidence, and trust.

Product Design · Growth · Trust

The Challenge

Airbnb’s product detail pages needed to support faster, more confident decision-making as listings, amenities, and guest expectations grew more complex.

My Role

I led design for the PDP redesign, working across product, research, and engineering to improve clarity and conversion quality.

The Approach

We restructured hierarchy, strengthened trust signals, and refined the storytelling of each stay so guests could compare and decide with less friction.

Results

Shipped a clearer PDP experience that improved how guests evaluate and book stays.